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2025

Spiffy Digital Servicing

Spiffy's Digital Servicing transforms traditional dealership operations into dynamic, mobile-first service experiences. Designed to empower dealerships and repair shops, the offering provides a fully integrated mobile solution that drives revenue growth, operational efficiency, and elevated customer satisfaction.
Featuring dealer-branded, tech-equipped mobile service vans, an intelligent scheduling platform, real-time route optimization, and transparent digital vehicle inspections, Spiffy's Digital Servicing ensures seamless interactions from booking to payment. This comprehensive platform integrates effortlessly with existing dealership systems, simplifying logistics and backend management.

Creative Direction

Web Design

Digital Design

Branding & Identity

Logo Design

Client / Spiffy

As Creative Director and Lead Designer, my team and I developed a dynamic visual identity adaptable to evolving customer needs and appealing directly to OEM audiences. Our execution spanned logo design, a versatile color palette, customizable webpages, UI mockups, social media templates, and trade show materials. I ensured consistency and strategic alignment across all brand and marketing assets, positioning Spiffy as a standout in automotive mobile servicing.

Supporting Team:
Kelli B, Junior Graphic & Social Media Designer
Megan R, Senior Graphic Designer

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